Skims names new chief merchandising officer
Published November 6, 2025 Skims on Thursday announced the appointment of Dawn Vitale to the role of Chief Merchandising Officer at the U.S. shapewear brand. Dawn Vitale – Courtesy In her new role, Vitale will oversee global merchandising strategy, driving innovation across core categories, refining assortments, and supporting the brand’s continued international expansion, according to a press…


