LONDON, ENGLAND – JULY 02: Taylor Fritz of United States looks at his racket against Gabriel Diallo … More
Marked by upsets, Wimbledon 2025 saw a record number of top seeds lose in the first two rounds. So, instead of arriving fashionably late, tennis’ biggest and best dressed stars made early exits.
However, the top players, the ones with the biggest endorsement contracts, stuck around long enough to showcase their tennis attire. The following are the 2025 best dressed players at the All England Club.
Wimbledon 2025 Best Dressed Overall
Marta Kostyuk: Wilson Apron Dress
LONDON, ENGLAND – JULY 01: Marta Kostyuk of Ukraine plays a backhand against Veronika Erjavec of … More
Marta Kostyuk took Wimbledon by storm last year when she wore a kit patterned after her wedding dress. This year, Kostyuk opted for a sportier Wilson Apron dress with cutouts in the back and pleated trim on the skirt. She lost in the first round but was one of Wimbledon’s best dressed this year.
Taylor Fritz: Hugo Boss
LONDON, ENGLAND – JULY 04: Taylor Fritz of the United States reacts in the Gentlemen’s Singles Third … More
Wimbledon’s best-dressed men kept it simple. Taylor Fritz is long and lean and the perfect model for the Hugo Boss, BOSS ZONE collection. Fritz’s zip-neck T-shirt with subtle trim complements the slim-fit shorts. Matteo Berrettini, also an ambassador for Hugh Boss, wore a similar outfit.
Naomi Osaka: Nike Dress
LONDON, ENGLAND – JULY 04: Naomi Osaka of Japan in action against Anastasia Pavlyuchenkova of Russia … More
Naomi Osaka left the cutesy flowers and anime-inspired accessories behind this time. She opted for an elegant Nike dress with a woven midriff and a soft, pleated skirt, which presented a slightly softer look than the NikeCourt Slam dress worn by Aryna Sabalenka, Emma Raducanu, Madison Keys, and the rest of the Nike brigade.
Stefanos Tsitsipas: Adidas London Originals
LONDON, ENGLAND – JUNE 30: Stefanos Tsitsipas of Greece looks dejected against Valentin Royer of … More
Stefanos Tsitsipas suffered an embarrassing early exit, losing in the first round to. However, he aced attire with this throwback kit from Adidas. The kit is part of a 36-piece London Originals Collection from Adidas. The sheer argyle-inspired pattern polo shirt was a nod to the 1970s, when Stan Smith. Adidas even brought back its OG Trefoil logo. Felix Auger-Aliassime and Sonay Kartal wore variations of this design.
Elina Svitolina: Adidas London Originals Bodysuit
Ukraine’s Elina Svitolina reacts as she plays against Belarus’s Aliaksandra Sasnovich during their … More
Billie Jean King-inspired tennis dresses are also part of the Adidas London Originals collection, and Elina Svitolina wore different styles in the three rounds she played at Wimbledon. The sporty bodysuit is one of the best kits in Wimbledon fashion history. Unlike the fitted catsuits worn by Ann White at Wimbledon in 1985, or by Serena Williams at the 2004 U.S. Open or the 2019 French Open, this bodysuit flatters any figure.
Carson Branstine: Crop Top With Skirt
Carson Branstine ahead of her match against Aryna Sabalenka on day one of the 2025 Wimbledon … More
Carson Branstine took on part-time modeling gigs to supplement her earnings from tennis. Heading into Wimbledon, Branstine did not have a clothing sponsor. She used Head rackets. The only visible logos were patches from the financial services company FICO and Stella Artois, a beer maker. Still, the two-piece kit is sporty and looks fantastic on her. After the publicity she got playing against Aryna Sabalenka, Branstine might get a clothing sponsor.
Best Walk Out Wardrobe
The pre-match walkout has become the runway show for many top players who arrive on court promoting several sponsors. They are wear branded apparel, headphones by BEATS or BOSE, bags promoting their racket sponsor and sometimes jewelry or watches they are promoting.
So in the age of Social Media marketing in which anytime on camera is an opportunity to market, more players are using the walkout to call attention to sponsors. The following are among the best Wimbledon 2025 walkout wardrobe.
Jessica Pegula: Adidas Attire Head To Toe
LONDON, ENGLAND – JULY 01: Jessica Pegula of the United States walks onto the court to play against … More
Jessica Pegula was the first top seed casualty at Wimbledon. But she made quite the entrance in Adidas from head to toe. She wore an Adidas dress, a visor, a jacket, a long cover-up skirt, shoes, and even carried a London Originals bowling bag. That’s six Adidas pieces during the walkout. She won five games.
Lorenzo Musetti: $12,000 Bottega Veneta Leather Jacket
LONDON, ENGLAND – JULY 01: Lorenzo Musetti of Italy enters the court prior to the Gentlemen’s … More
Lorenza Musetti may have walked out in the most expensive jacket. Musetti wore a white, leather Bottega Veneta jacket with a woven leather design. Musetti is the latest tennis player to represent a luxury Italian designer label. Jannik Sinner is an ambassador for Gucci, and Coco Gauff has an endorsement deal with Miu Miu.
Coco Gauff: White New Balance Jacket
LONDON, ENGLAND – JULY 01: Coco Gauff of the United States plays in the Ladies singles first round … More
Coco Gauff’s New Balance dress got the most attention in her brief Wimbledon 2025 appearance. Some considered it a hit, others, a miss. The best and most practical part of Gauff’s kit was the sleek biker-style white jacket. You can wear that jacket anywhere and with anything.
Carlos Alcaraz: NikeCourt Slam Cardigan
Carlos Alcaraz celebrates following his victory over Jan-Lennard Struff on day five of the 2025 … More
While many players wore jackets onto the court, Carlos Alcaraz arrived in a cardigan, evoking shades of Roger Federer when he was a Nike ambassador. The soft, collegiate-looking cardigan costs $200.
Best Wimbledon Tennis Bags
Every player brings a tennis bag onto the court. But most are your standard giant racket bags. However, some player bags are more stylish than others. The following are the best Wimbledon tennis bags.
Marta Kostyuk: Wilson Showman Leather Tennis Bag
LONDON, ENGLAND – JULY 01: A detailed view Marta Kostyuk of Ukraine’s Wilson bag on day two of The … More
Kostyuk’s Wilson Leather Showman tennis bag retails for $598. The bag looks like vintage leather luggage and features a built-in racket pocket, removable and adjustable straps
Novak Djokovic: Head Duffle Bags
LONDON, ENGLAND – JULY 01: Novak Djokovic of Serbia’s tennis bags during the Gentlemen’s Singles … More
Novak Djokovic carries two bags onto the court. One is a green and white Head duffle bag. The other is a special racket bag that features his signature logo at the bottom and icons for milestones in his career. The icons represent winning Olympic gold, 10 Australian Opens, seven Wimbledon titles, and four US Open titles. A bag with infographics outlining your GOAT career is quite the flex.
Dayana Yastremska: Yonex Bag With Bobbles
LONDON, ENGLAND – JULY 05: A detailed view of Dayana Yastremska of Ukraine’s bag during the Ladies’ … More
Dayana Yastremska stunned the tennis world when she upset Coco Gauff in the first round. Yastremska decorated her Yonex bag with cute furry bobbles and ribbons in Ukrainian flag colors.
Tatjana Maria: Yonex Red Tennis Bag
01 July 2025, Great Britain, London: Tennis: Grand Slam, WTA Tour, Wimbledon, Singles, Women, 1st … More
Tatjana Maria carries a standard Yonex racket bag, however, with the red bag complementing the colors of the German flag. Her first initial and last name embroidered on the bag adds a nice touch for Maria, one of nine mothers playing in this year’s Wimbledon.
Bags and bobbles were one of the few ways players could bring some color to the court. Yet, even with Wimbledon’s all-white restrictions, the All England Club managed to showcase some of the best-dressed tennis fashions this season.
