By
Europa Press
Translated by
Nazia BIBI KEENOO
Published
September 17, 2025
Tous is finalising the appointment of a new CEO following the departure of Carlos Soler-Duffo, according to company sources cited by Europa Press and first reported by La Vanguardia on Wednesday.
The company thanked Soler-Duffo “for his leadership, commitment and strategic vision, which have been fundamental to achieving these results and preparing the company for a new phase of growth.”
“Soler-Duffo brings to a close a period of transformation that has consolidated the brand as a global leader in affordable luxury jewellery,” the company added, highlighting advances in digitalisation and the brand’s omnichannel integration as key milestones.
Tous noted that, within the framework of the GEM plan (Growth, Elevation, Mindset), it is ready to “take on new challenges and continue to strengthen its growth.”
The company recalled that in 2024 it surpassed €500 million in turnover and that in recent years it has more than doubled in size.
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