Cuteness, it would seem, is one of life’s most endearing evolutionary strategies – and one that felines have hijacked to remarkable levels. For cat lovers, our furry feline friends are akin to our closest companions, and this is reflected in our neurobiology: being close to them triggers activity in the same emotion-processing region of the brain. Even when we’re not sharing precious moments in real life, we merely have to turn to our phones to get our fix. Cats, after all, do the funniest things. But what is it about them that we find so adorable?
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