Columbia Sportswear earnings slashed, sales inch forward on sluggish US market


Published



October 30, 2025

Columbia Sportswear Company announced on Thursday third-quarter sales rose 1 percent to $943.4 million, with international sales offsetting a decline in U.S. sales. 

Columbia Sportswear

The Portland, Oregon-based company said sales in its U.S. market fell 4% to $546.7 million. Internationally, Latin America and Asia Pacific revenues rose 6% to $143.5 million; Europe, Middle East and Africa sales surged 16%; and Canada revenues were up 6%.

By brand, Columbia sales totalled $804 million, up 1%; Sorel revenues 10% to $81 million; while PrAna sales 6% to $30.4 million, offsetting sales declines of 5% at the Mountain Hardwear brand.

Despite the sales lift, net income for the three months ending September 30 fell to $52 million, or $0.95 per diluted share, compared to net income of $90.2 million, or $1.56 per diluted share, for the comparable period in 2024.

“Third quarter results reflect sustained momentum in our international business, led by double-digit percent sales growth in our Europe-direct markets. This strong international performance underscores the Columbia brand’s ability to connect with younger and more active consumers, a key tenet of our Accelerate Growth Strategy,” ​​said Tim Boyle, chairman, president and chief executive officer of Columbia Sportswear.

“In the U.S., we are focused on revitalizing the Columbia brand through our Accelerate Growth Strategy. The launch of our new brand platform, ‘Engineered for Whatever,’ was a major milestone—celebrating the extremes of outdoor adventure and rekindling the brand’s irreverent spirit from the ’80s and ’90s. The early response has been overwhelmingly positive, and we intend to build upon that momentum with a robust pipeline of differentiated activations and other media investments during the important holiday sales period ahead.”

Looking ahead, the company forecast net sales of $3.33 to $3.37 billion, for a sales decline of 1 percent to flat, compared to $3.37 billion in 2024.

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