Switzerland investigates Beiersdorf in dispute over Nivea pricing


By

Reuters

Published



June 24, 2025

The Swiss competition authority said on Tuesday it has opened an investigation into Beiersdorf over whether the German consumer goods group has relative market power over Swiss retailer Migros in a dispute about the cost of its Nivea products.

Reuters

In a statement, the authority known as COMCO said Beiersdorf is allegedly refusing to allow Migros to purchase Nivea brand products under the same conditions as abroad.

In the investigation, COMCO is analysing whether Beiersdorf has relative market power compared to Migros.

“If so, it will investigate whether Beiersdorf is abusing this position by charging Migros higher prices for the same Nivea products than comparable retailers abroad,” it said.

© Thomson Reuters 2025 All rights reserved.



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